Marketing prompt

Social Media Content Calendar

Plan a monthly social media posting schedule.

Marketing

User Prompt

Create a monthly social media content calendar for ’s . Include post ideas, captions, hashtags, and optimal posting times for each day.

Sample AI Response

generated with GPT-4o-mini

Creating a monthly social media content calendar for Nike's Instagram involves a mix of promotional content, community engagement, and inspirational posts. Below is a sample content calendar for one month, including post ideas, captions, hashtags, and optimal posting times.

Nike Instagram Content Calendar

Week 1

Day 1: Motivational Monday

  • Post Idea: Inspirational athlete quote with a dynamic image of an athlete in action.
  • Caption: "Every champion was once a contender that refused to give up. 💪 #JustDoIt"
  • Hashtags: #MotivationalMonday #Nike #Inspiration
  • Optimal Posting Time: 9 AM

Day 2: Product Spotlight

  • Post Idea: Showcase the latest running shoes.
  • Caption: "Run the streets with confidence. Meet the new [Shoe Name]. 🏃‍♂️ #RunWithNike"
  • Hashtags: #NikeRunning #NewRelease #ShoeSpotlight
  • Optimal Posting Time: 12 PM

Day 3: Workout Wednesday

  • Post Idea: Short video of a workout routine featuring Nike gear.
  • Caption: "No gym? No problem! Here’s a quick workout you can do anywhere. 💥 #WorkoutWednesday"
  • Hashtags: #NikeTraining #Fitness #HomeWorkout
  • Optimal Posting Time: 6 PM

Day 4: Throwback Thursday

  • Post Idea: Vintage Nike ad or product.
  • Caption: "A look back at where it all began. #TBT to the iconic [Product Name]."
  • Hashtags: #ThrowbackThursday #NikeHeritage
  • Optimal Posting Time: 3 PM

Day 5: Fan Feature Friday

  • Post Idea: Repost a fan photo wearing Nike gear.
  • Caption: "We love seeing you in your element! Tag us for a chance to be featured. 📸 #NikeFam"
  • Hashtags: #FanFeature #NikeCommunity
  • Optimal Posting Time: 5 PM

Day 6: Weekend Challenge

  • Post Idea: Post a challenge for followers (e.g., run a certain distance).
  • Caption: "This weekend, challenge yourself! Run 5K and tag us. 🏅 #NikeChallenge"
  • Hashtags: #WeekendChallenge #JustDoIt
  • Optimal Posting Time: 10 AM

Day 7: Sunday Self-Care

  • Post Idea: Relaxation tips with Nike gear.
  • Caption: "Self-care is just as important as training. Take time to recharge. 🌿 #SelfCareSunday"
  • Hashtags: #NikeLife #Wellness
  • Optimal Posting Time: 4 PM

Week 2

Day 8: Motivational Monday

  • Post Idea: Video montage of athletes training.
  • Caption: "The grind never stops. What are you working towards this week? #MotivationalMonday"
  • Hashtags: #Nike #JustDoIt
  • Optimal Posting Time: 9 AM

Day 9: New Arrivals

  • Post Idea: Carousel post of new apparel.
  • Caption: "Fresh styles for your next adventure. Check out our new arrivals! 🌟 #NikeStyle"
  • Hashtags: #NewArrivals #NikeFashion
  • Optimal Posting Time: 12 PM

Day 10: Workout Wednesday

  • Post Idea: Live workout session announcement.
  • Caption: "Join us live for a workout session with [Trainer Name] this Wednesday! 💪 #WorkoutWednesday"
  • Hashtags: #NikeTraining #LiveWorkout
  • Optimal Posting Time: 6 PM

Day 11: Throwback Thursday

  • Post Idea: Highlight a historical moment in sports.
  • Caption: "Celebrating the legends who paved the way. #TBT to [Event/Year]."
  • Hashtags: #NikeHistory #ThrowbackThursday
  • Optimal Posting Time: 3 PM

Day 12: Fan Feature Friday

  • Post Idea: Share a fan's workout video.
  • Caption: "Shoutout to [Fan's Name] for crushing it! Keep tagging us! 🙌 #NikeFam"
  • Hashtags: #FanFeature #NikeCommunity
  • Optimal Posting Time: 5 PM

Day 13: Weekend Adventure

  • Post Idea: Post about outdoor activities.
  • Caption: "Get outside and explore! What’s your weekend adventure? 🌍 #NikeAdventure"
  • Hashtags: #WeekendVibes #JustDoIt
  • Optimal Posting Time: 10 AM

Day 14: Sunday Reflections

  • Post Idea: Share a personal story from an athlete.
  • Caption: "Reflecting on the journey. What have you learned this week? #SundayReflections"
  • Hashtags: #NikeLife #Inspiration
  • Optimal Posting Time: 4 PM

Week 3

Day 15: Motivational Monday

  • Post Idea: Image of a sunrise run.
  • Caption: "Rise and grind! Start your week strong. 🌅 #MotivationalMonday"
  • Hashtags: #NikeRunning #JustDoIt
  • Optimal Posting Time: 9 AM

Day 16: Product Spotlight

  • Post Idea: Highlight a sustainable product.
  • Caption: "Sustainability meets performance. Discover our eco-friendly line. 🌱 #NikeSustainability"
  • Hashtags: #EcoFriendly #Nike
  • Optimal Posting Time: 12 PM

Day 17: Workout Wednesday

  • Post Idea: Share a nutrition tip.
  • Caption: "Fuel your body right! Here’s a quick nutrition tip for your workouts. 🍏 #WorkoutWednesday"
  • Hashtags: #NikeTraining #Nutrition
  • Optimal Posting Time: 6 PM

Day 18: Throwback Thursday

  • Post Idea: Highlight a classic Nike sneaker.
  • Caption: "The sneaker that started it all. #TBT to the [Sneaker Name]."
  • Hashtags: #NikeHeritage #ThrowbackThursday
  • Optimal Posting Time: 3 PM

Day 19: Fan Feature Friday

  • Post Idea: Share a fan's story of transformation.
  • Caption: "Incredible journey, [Fan's Name]! Keep inspiring us! 💖 #NikeFam"
  • Hashtags: #FanFeature #Transformation
  • Optimal Posting Time: 5 PM

Day 20: Weekend Challenge

  • Post Idea: Encourage followers to try a new sport.
  • Caption: "This weekend, try something new! What sport will